DOORDASH
RACE CAR DRIVER
Client: DoorDash
Production Company: Hornet
Studio: Vucko
Director: Andrew Vucko
Managing Director: Hana Shimizu
Head of Production: Karen Lawler
Head of Creative Development: Kristin Labriola
Executive Producer: Anne Skopas
Executive Producer: John Szebegyinszki
Production Supervisor: Dez Stavracos
Senior Producer: Marty Geren
Design: Alec Tear, Tina Touli, Daniel Luna
Animation: Jordan Coelho, Kendall Rumph, Daniel Luna
Editor: Sam Stulin
Production Coordinator: Nora Zubizarreta
Director: Andrew Vucko
Managing Director: Hana Shimizu
Head of Production: Karen Lawler
Head of Creative Development: Kristin Labriola
Executive Producer: Anne Skopas
Executive Producer: John Szebegyinszki
Production Supervisor: Dez Stavracos
Senior Producer: Marty Geren
Design: Alec Tear, Tina Touli, Daniel Luna
Animation: Jordan Coelho, Kendall Rumph, Daniel Luna
Editor: Sam Stulin
Production Coordinator: Nora Zubizarreta
Not just any race.
Bubba Wallace is a voice for diversity, inclusion, and racial equality. It was incredibly humbling to partner with Vucko, Bubba, DoorDash and Nascar on an anthem with true purpose.
Bold type, unapologetic and hard to look away from - playing against a myriad of engines running at full RPM. The spot was designed to play in stark contrast to the rest of the aired commercials during Nascar. We had to create visuals to match the singular voice Bubba brings to the table. Smart, yet minimal enough to capture the viewer. A reminder to pay attention. That we all can do better.
